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March 01, 2007
Volume 06 - issue 09
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** Publisher
Notes
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Welcome!
I have to whittle down the ezine... it's just
taking
up too much time right now. :( Therefore, I will
be
only having one feature article, no trivia contest
since
there just wasn't enough interest in it to
keep it up :(
The website has had a sort of facelift, also. There
have been link exchanges, fr*ee advertising and search
engine submission resources added. If you are
serious
about having your site seen by the masses, you
need
these! Plus, there's a fr*ee gift just for
visiting.
I am working on getting my search engine ranking
and
Alexa rating up there. So, I will be changing things
many times in the next few days :). Enjoy!
Have a great week!
Your friendly neighborhood publisher,
Michelle
The 24 Karat Marketer Ezine blog
DL&M Advertising and Marketing forum
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**
Feature Article
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6 Steps You Can Use To Get Leads For Your
MLM Business
by
Roger Smith
After joining an MLM business, usually its seems
like
smooth sailing for a few days or weeks. You have plenty
of
leads--well, you have your family and friends--but those
leads won't
last forever. When you've run out of your list
of leads, what do you
do?
There are many,many network marketers out there who
have
more leads than they know what to do with. They are at a
point to
where they don't have to look for or buy leads at
all--the leads come to
them. Now you might be asking
yourself how are they able to pull this off?
Basically they
use a variety of lead-pulling techniques that anyone
can
use, some of which are actually free.
Here are 7 top lead-generating techniques used by
many MLM
heavyhitters:
1.Website Content - If you decide to go this route,
put up
a website that not only has information about your
business
opportunity and products, but also features content that
people
searching for like articles,tools ect. Many of the
people who end up in
network marketing do so by accident.
They didn't go searching for an
opportunity; one just sort
of fell into their lap while they were searching
for useful
information.
2. Dangle the Carrot - Once you've drawn visitors
to your
site with free content, get their information so you can
follow
up. You've already led them this far; you just need
to dangle the carrot and
lead them a little further. Make
sure the information pertains to the content
they came
searching for. That way, since they wanted to see what
your
content was, they will also want whatever freebie you have
to offer.
Note...they have to give you their contact info
first--at least their name
and email address--in order to
get any of the freebies you are offering. And
as soon as
you have that information, you have leads!
3. Start a Newsletter - The idea of recieving
helpful
information sent directly to you on a regular basis is a
tempting
offer for most Internet users. So why not create
your own? You don't even
have to write all the content. You
can ask other authors if you can use their
articles, so you
don't have to spend all your time on the newsletter.
Be
sure to include information about your products or
opportunities in
each issue, but don't display the ads too
prominently. Otherwise subscribers
will think your
newsletter is just one big ad.
4. Buying Your Leads - One of the quickest ways to
get
leads is to buy leads. Of course, this is also one of the
most
expensive.Asking other network marketers who use this
method would be an
excellent way to find out the best lead
sources. Make sure the lists you're
buying are of people
who have truly expressed an interest in
getting
information. Otherwise, you'll be wasting your money
because they
will delete your message without bothering to
read it.
5. Offer an Email Course - You can turn yourself
into an
instant MLM expert, as well as promote your opportunity,
simply by
offering an email course via multiple
autoresponders. If you don't feel
comfortable writing your
own course, find a good copywriter to do it for you.
Make
sure the course is not just a bunch of sales letters. They
have to
contain information your prospects really want.
Pitch your products or
opportunity briefly at the end of
each course letter, or mention it
occasionally in the body
text.
6. Talk About It - Never pass up an opportunity to
talk
about your business or products. I don't mean talking to
people while
you're standing in line at the grocery store;
you don't want to annoy people.
But there are plenty of
other ways you can talk about your business. For
instance,
you could sign up in diffrent online forums and post and
give
advice to others who are asking and looking for
answers to problems they may
be facing in their business.
From this interaction the subject of your
business is bound
to come up, but don't force it. Establish yourself as
an
expert by talking about business and marketing related
subjects, and
when people find out what you do, they'll
automatically be
interested.
About the Author
Magnetic Leadership Marketing specializes in
helping brand
new and seasoned MLM professionals build
successful
businesses that are 100% Internet-based, without spamming,
mass
advertising, or bulk emailing. For more information
and training on
Attraction Marketing for your MLM business,
please visit my training blog
site
at... magneticleadershipmarketing.blogspot.com
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